Looking at the Box Office Mojo website, 19 out of the 20 top lifetime grossing films are part of franchises with the only exception being the famous ‘Titanic‘ (1997, James Cameron) recently beaten by the worldwide phenomenon ‘Avengers: Endgame‘ (2019, Russo’s Brothers). To look at more recent results, 17 out of the first 20 highest grossing films inContinue reading “Audience Preferences”